Insights
Denmark consistently ranks high on various international indexes, such as the World Happiness Report, and is recognised for its efficient workforce. The country's reputation for happiness remained steady during the pandemic, with fewer job losses and less economic impact compared to other European Union countries. In fact, Denmark's people and businesses were in better shape than their European counterparts leading up to 2021.
One reason for Denmark's success is its widespread acceptance of remote work, which was common even before the pandemic. This can be attributed to several aspects of Danish work culture, including job autonomy, gender equality, active paternal involvement in childcare, work-life balance, less emphasis on hierarchy, and higher trust levels, especially with managers.
Denmark's approach to workplace wellness and preventing psychosocial risks, such as anxiety and loneliness, contributed to its resilience during the health crisis. As a pioneer in positive work practices, Denmark offers valuable insights for organisations worldwide. Here are five lessons we can learn from Denmark's success story:
Prioritise Work-Life Balance
Denmark's shorter working hours lead to high productivity, with workdays ending at 4 PM for most employees, including executives. The emphasis is on results rather than time spent at work. Employees control their schedules and are not micromanaged, creating an environment that discourages overtime and presenteeism. Managers set an example by prioritising work-life balance and addressing potential signs of burnout among employees.
Foster Realistic Expectations
Embrace the Danish concept of hygge, which emphasises simplicity, emotional security, and realistic expectations. Encourage a corporate culture that supports individual well-being and promotes inclusivity. Set achievable goals that contribute to employee happiness and wellness rather than fostering unrealistic ambitions that can lead to disappointment and stress.
Cultivate Craftsmanship and Autonomy
Inspire employees to embrace their inner artisan by promoting autonomy, responsibility, and creativity. Encourage self-management and collective entrepreneurship, ensuring that results are more important than the hours worked. Trusting employees leads to greater autonomy and improved job satisfaction.
Prioritise Ergonomics and Workspace Design
Create a well-designed, ergonomic workspace that supports employee well-being and productivity. Focus on flexibility and autonomy by providing height-adjustable tables, promoting active meetings, and offering remote work options. Ensure that employees have the resources they need to set up an effective home office.
Champion Gender Equality
Acknowledge that workplace wellness is closely tied to gender equality. Denmark's success in this area can be attributed to its strong emphasis on gender equality, including normalising paternity leave and liberating men from traditional gender roles. Countries with higher levels of gender inequality were more negatively impacted by the pandemic, and remote work has been less successful in these environments. Strive for true equality to create a happier, healthier workforce.Undoubtedly, Denmark offers valuable insights into promoting staff well-being and cultivating a productive, engaged, and healthy workforce.
As we think about moving into the next quarter of the century, companies must prioritise employee welfare over conventional working practices to build thriving work environments. By learning from Denmark's approach, organisations can create a happier, healthier, and more productive workforce that is better equipped to face the challenges of the future.
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What Our Customers Say
James Holmes
Partnering with Verde Vitae has been a game-changer for our organisation. Their holistic approach to wellness has not only improved our team's overall health but also boosted productivity and creativity. The mindfulness and stress management programmes have been particularly transformative, leading to a more harmonious and efficient workplace. We're seeing tangible results in employee satisfaction and performance.
Implementing Verde Vitae's wellness programmes was one of the best decisions we've made. The nutritional guidance and fitness initiatives have been a hit with our staff, leading to a noticeable improvement in energy levels and morale. What sets Verde Vitae apart is their commitment to tailoring their services to our specific needs, ensuring that each programme resonates with our team. Their impact on our workplace culture has been profound and positive.
Michael Downes
Verde Vitae's training programmes have revolutionised our approach to employee development. Their workshops on personal and professional growth have not only enhanced our team's well-being but also sharpened their professional skills. The brand ambassadorship training, in particular, has been pivotal in aligning our staff with our core values, significantly improving our communication and team cohesion. Verde Vitae's comprehensive approach is both innovative and deeply impactful.
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